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The best face serums pack a punch, delivering concentrated ingredients to address fine lines, stubborn acne, dark spots and dry skin. “A serum is lightweight and absorbs easily,” board-certified dermatologist Dr. Marisa Garshick said, “so it is able to effectively deliver key ingredients to the skin and often contains a higher concentration of certain active ingredients.” Think retinol, vitamin C and hyaluronic acid, for example.
Since skin care is so individualized and “serum” is a catchall term, it can be hard to pinpoint which ones to fit into your routine. That’s the purpose of this guide. Drawing on the expertise of 10 skin care professionals, including leading dermatologists, we’ll give you a tour of the best serums on the market, whether you want something to tighten, brighten, exfoliate or soothe your skin.
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